Custom Learning Experiences forCorporations
Sometimes you need to educate and influence customers, prospects, or partners. You need to do this in a distinctive and engaging way that positively reflects your brand and identity. What’s more, your efforts should easily scale to reach large audiences more efficiently than expensive in-person events.
ExtensionEngine creates custom learning experiences for companies with just this challenge. A custom learning experience can uniquely educate and influence your audience at scale.
We are a professional services company that helps elite companies and institutions create unique online and blended learning we call Custom Learning Experiences.
We provide instructional design, user experience, software development, quality assurance, learner acquisition, project and program management. In launching 70+ online programs for 40+ institutions in the last 18 months, we created an approach to learning unlike any other. Our clients include a top business consulting firm, financial rating agency, leading medical device manufacturer, one of the largest software companies in the world, one of the largest private foundations in the U.S. and a top Ivy League school.
Why custom learning experiences? Most online learning is undifferentiated, antiquated, and boring. It can be bounded by Learning Management Systems that are hard to use for learners. Custom learning experiences leverage the latest techniques in learning science and advances in technology that involve the learner, get them to collaborate, get them to act, thereby resulting in true learning. It creates a learning environment that is not bounded by off-the-shelf technologies or dated courses.
We operate on a fee-for-service basis, meaning the IP is yours and there are no long-term contracts or commitments. With a staff of over 200 experts, we help our clients with all aspects of building a custom learning experience, including project management, instructional design, UX/UI, development/QA, hosting/support and learner acquisition services.
Course Content Creation
Whether delivering internal training, client training, professional education, or a MOOC, one cannot simply record video lectures and host them online and expect to deliver an effective learning experience. Our team of instructional designers use the most modern techniques based on cognitive neuroscience and learning theory to find the right mix of pedagogy, technology and content. Custom learning experiences can offer content that is bite-sized, adaptive, asynchronous, live or recorded, social, and always available – all depending on your particular needs. In the end, great instructional design delivers learning that is engaging and changes how learners think and behave.
Also, too often online programs look strikingly similar to others on the market. Instead, our staff of User Experience (UX) experts can create the right user interface that matches your brand and the experience you want. Our UX discipline incorporates a clear understanding of education theory, pedagogy, psychology and instructional design to drive learning that goes beyond optimizing short term usage to create intuitive, engaging, and effective learning experiences.
Our team thrives on interesting, challenging, and rewarding projects. Since our typical client projects are measured in years, we take on new clients carefully and are relentless in our search for the perfect fit.
Pedagogy should drive technology decisions, not the other way around. Since we don’t sell software and are technology agnostic, we can be fully objective in selecting the appropriate mix of existing software and custom software. We approach each new program from the top, finding the right mix of open source platforms, like Open edX, off the shelf learning management systems, your existing IT infrastructure, or fully custom learning solutions. With our staff of over 150 software developers and QA professionals, we are experts in all major development languages and platforms.
Additionally, through incorporating open standards like LTI, SCORM, and REST APIs, we’re experienced with creating platforms that freely exchange data between existing learning management systems as well as other IT infrastructure pieces such as CRMs, ERPs and HRMs. And we can also integrate with cutting edge online learning solutions – like adaptive learning engines, video, content management and more.
Imagine having a fully staffed, senior software development team with experience in education technologies and having them start tomorrow.
Even the greatest learning requires marketing to find the right learners who are excited, committed, and have the right qualities to succeed. Additionally, it is critical that all marketing activities work in harmony with your organization’s existing brand. And are aligned with your student recruitment philosophy and approach. Driving enrollment to online courses is markedly different than that of in-person courses, and requires a unique mix of digital marketing, software development, and project management.
Working alongside your teams, our learner acquisition experts work with you to set marketing strategy, identify the proper learner personas, implement marketing campaigns and ultimately driving enrollment or registrations. We act as your digital marketing agency, executing on everything from content marketing, lead generation, SEO, social media, and online advertising. We can also work with your existing digital marketing agencies. As a fee-for-service provider, we will complement your existing staff and provider.
How We Work
We are unlike most companies you will find.
First, we are selective in the projects we work on. They have to be big, ambitious projects where we can collaborate with world-class clients.
Second, we can work behind the scenes. In fact many of our clients prefer we not disclose that we work with them. It is important to them that internal teams drive the work, which is fine with us. We are a private company with no outside investors and no “exit plan,” so the only people we care to make happy are our employees, our clients and their learners.
We hire top notch talent only, so while we may not be the low cost option, you get people who can keep up with you and who deliver. Call us to learn more.